Selling out

Vancouver-based theatre blogger and playwright Simon Ogden is in Beijing for the summer Olympics. In his absence, he has graciously invited a few other writers to guest post at his blog.

Among them is Praxis Theatre’s Director of Marketing and resident blogger Ian Mackenzie, with his offering: Selling at the fringes – a new approach to marketing from a Canadian sellout.

Here’s a quote:

“This notion that theatre is not a capitalist pursuit does a disservice to both capitalism and theatre – and by extension humanity and everything else under this sun. Reject this notion. Embrace capitalism. Make money. Build your theatre. It’s our only hope.”

Visionary? Or just plain obnoxious? You decide. Check out the full post here: Selling at the fringes.

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