Vancouver-based playwright and theatre blogger Simon Ogden has thrown down an inspiring call to action for the “latent theatre town” he calls home:
“. . . we keep plugging away, show after show, using the same marketing tactics and theatres and programs and street cards and posters and fundraisers . . . and theatre doesn’t get any closer to the mainstream, to a larger media, or into the consciousness of the city outside the choir stalls. We’re spinning our wheels. We’re running around within a model that doesn’t work, and it’s been given more than its fair chance. It’s time for a new model.”
You gotta read the full post, here: Theatre is Dead, Long Live Theatre.
Thanks for that, Ian. Strangely, the internets have been pretty quiet about that post. Of course, maybe it’s just not that day of the month yet that theatre people here check their email.
It’s a great piece, Simon. Hopefully people will take it to heart.
Ian